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Open · VP & Director of Sales Roles

Eight million to twenty.
Built by the team behind it.

Sales leader in construction supply distribution. Grew a Birmingham branch from $8M to $20M in annual revenue, a 150 percent increase, with profit up 300 percent over eight years, by recruiting, hiring, and personally training the outside sales team that carried it. Built the sales organization, training program, and commission structure for a construction supply startup as VP of Sales. 20-plus years selling to general contractors and subcontractors across the Alabama market.

Based Birmingham · Alabama
Sector Construction Supply · Distribution
Service U.S. Army · Airborne
Parke Smith, Sr.
Vice President of Sales
Parke Smith, Sr.
Branch Revenue · Ram Tool Construction Supply $8M to $20M · Eight Years
$0M
Branch P&L Owned
0%
Revenue Growth
0%
Profit Growth
0
Team Led
Signature Work

A branch is built,
not bought.

Six stages, stacked in order, took a Birmingham construction supply branch from $8M to $20M across eight years. Open each one to see what carried it.
01 GROUND & ACCOUNT BASE 2008 TO 2013 02 RECRUITING BUILDING THE BENCH 03 TRAINING ONE STANDARD, EVERY REP 04 STRUCTURE 35 PEOPLE, THREE MANAGERS 05 MARGIN FULL P&L AND PRICING 06 TOPPING OUT 2013 TO 2022 $20M $8M ANNUAL BRANCH REVENUE · RAM TOOL CONSTRUCTION SUPPLY
01 · OF · 06

Ground and account base

Outside Sales · 2008 to 2013

Started on the street, selling building materials and construction supply to general contractors and subcontractors across the Birmingham market. Million Dollar Sales Club recognition as a top individual producer. Every relationship the branch later grew on was opened in these years, one jobsite at a time.

Experience

Twenty years in the trade.

Construction supply, building materials, and distribution across Birmingham and the wider Alabama market. Outside sales, branch leadership, market management, and building a sales organization from zero.
2024 TO 2025
Vice President of Sales
TruBuilt Construction Supply · Birmingham, AL

Built the outside sales organization for a construction supply startup from the ground up, setting territory coverage and account priorities. Designed the sales training program and commission structure that governed how the team prospected and closed. Rebuilt the client base and established brand presence for a new entrant in the Birmingham market, then selected the vendor lines and inventory to match the accounts the team was pursuing.

Sales Org Build Commission Design Vendor Selection Market Entry
0 to 1
Sales Org Built
2022 TO 2024
Market Manager
Independent Waste · Birmingham, AL

Doubled Birmingham sales within six months while leading the market's commercial team. Served as collection strategist for the leadership team, shaping route and service decisions, and managed customer relationships across the market to keep service levels and retention strong.

Market Leadership Commercial Team Retention
2x
In Six Months
2013 TO 2022
Branch Manager
Ram Tool Construction Supply · Birmingham, AL

Grew branch revenue from $8M to $20M in annual sales, a 150 percent increase, and lifted profit 300 percent over eight years. Recruited, hired, and personally trained the sales team that carried the growth. Owned full P&L and pricing for a $20M distribution business, protecting margin while the top line climbed, and led a 35-person branch through three managers.

$8M to $20M 300% Profit Full P&L 35-Person Branch
150%
Revenue Growth
2008 TO 2013
Outside Sales Representative
Ram Tool Construction Supply · Birmingham, AL

Earned Million Dollar Sales Club recognition as a top individual producer. Built and grew a B2B account base of general contractors and subcontractors across the Birmingham market, then earned promotion to Branch Manager in 2013.

Million Dollar Sales Club B2B Account Growth Promoted 2013
Top
Individual Producer
EARLIER CAREER
Outside Sales, Building Materials
Building Materials & Construction Supply · Birmingham, AL

Sold building materials and construction supplies to contractors across the Birmingham commercial construction market, building the account base and the selling foundation that carried a 20-plus year career.

Commercial Construction Contractor Accounts
20+
Years In The Trade
Operating View

How the number actually moves.

Distribution rewards the leader who builds people and holds price. Three convictions from twenty years of doing both.
01

Hire for the jobsite, train on the floor

Recruiting and training were never handed off. The reps who carried the branch from $8M to $20M were hired for territory fit and trained personally, to one standard, so a contractor got the same answer from any name on the team.

02

Growth that costs margin is not growth

Owning full P&L and pricing for a $20M distribution business means every point of top line gets tested against what it cost to win. Profit rose 300 percent alongside 150 percent revenue growth because price discipline held through the climb.

03

Structure is what makes it repeat

Territory coverage, account priorities, a training program, and a commission plan that pays for the right behavior. Building those for a startup as VP of Sales proved the branch result was a system, not a market.

Recognition
Million Dollar Sales Club

Top individual producer at Ram Tool Construction Supply.

Service
U.S. Army, Airborne Infantry

Paratrooper. Army Commendation Medal and Good Conduct Medal.

Education
Auburn University

Auburn, Alabama.

Next Chapter

Ready to build the next one.

Open to Vice President and Director of Sales roles in construction supply, building materials, and distribution. Based in Birmingham and covering the Alabama market, with the recruiting, training, and margin discipline that took one branch from $8M to $20M.

Based InBirmingham, AL
FocusConstruction Supply Distribution
SeekingVP & Director of Sales
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Open to VP Sales Roles